Profil: from up to 72 hours to minutes from order to production
The manufacturer gained sales agility with a custom solution: fewer manual tasks, automated quotes and reliable CRM information.
Project results
- Up to 72 h → minutesfrom signed order to production entry
- Time between closing an order and its entry into production, compared with the previous process; this is not manufacturing time.
- CRM up to datewith automatic records
- Visits and negotiations recorded during customer interactions.
- Quotesgenerated automatically
- Prices and terms follow Profil's commercial rules.
The problem
Profil's representatives were not properly recording visits and negotiations in the CRM. Manual quotes and incomplete information delayed the handoff of orders to production.
What Magical did
Magical developed a custom app to record visits, prepare quotes and create orders during customer meetings, including offline use.
CRM, quotes and orders connected in one workflow, using the client's prices and commercial rules
Use during site visits, even offline, with synchronization when connectivity returns
The impact
The CRM stopped depending on representatives entering data later: records and quotes became automatic
Signed orders handed over to production in minutes, previously up to 72 hours
Less administrative rework and more time for salespeople to serve clients
Industry
ManufacturingService
Custom AI solutionsRelated case studies
Grupo DND
1 month → 2 hours
for repeating a literature review
A month-long review repeated in two hours, freeing the director for formulation and testing.
Manufacturing · Training + implementation
Explore the full projectMason Holdings
26 → 3
proposals organized into priority workstreams
26 proposals assessed for impact and feasibility, with a focus on three priorities.
Industrial distribution · Executive training
Explore the full project
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