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A NEW CHAPTER

Magical is now backed by Shiva.

Shiva, founded by Lucas Marques, former COO of Méliuz, invests in companies built with artificial intelligence. We share a vision: turning the potential of AI into real results for every client.

Shiva

Venture capital
Founded by Lucas Marques

BEHIND SHIVA

MonasheesEndeavor Catalyst

Leading funds that invest in Shiva.

Read in Brazil Journal

AI applied to fashion and apparel

Bring collections to market faster while keeping inventory and margins in view.

Fashion compresses creation, procurement, production and sales into a short window. We connect technical specifications, production planning and control (PPC), inventory and channels to reduce rework, anticipate shortages and protect margins.

Magical Applied AI consulting for Fashion and apparel Brazil

Fabrics and pattern-making materials in a textile production space

Evidence

At Zak, the work involved AI training and experimentation by department.

View the case study

Operational workflow

06 / Fashion and apparel

  1. Collection
  2. Technical specificationsSpecifications take too long to reach production
  3. Production planning
  4. Production
  5. DistributionInventory falls behind collections
  6. SaleChannels lack shared information

Where operations lose margin

Specifications take too long to reach production

Design, material and finishing information passes through multiple hands.

Signal: Rework, conflicting versions and delays between design and production planning.

Inventory falls behind collections

The right product sits in the wrong store while purchasing and transfers react too late.

Signal: Parallel spreadsheets and decisions based on impressions.

Channels lack shared information

Stores, wholesale, representatives and ecommerce see customers and margins differently.

Signal: Incomplete CRM records and service without a shared history.

Where we start

Related experience

Projeto em destaque · Fashion and apparel

Zak

AI training and experimentation

Teams prepared to test improvements with controlled access to data.

controlled experimentation

View the case study for Zak

Other related projects

How we turn an opportunity into results

  1. 01

    Understand the operation

    We interview decision-makers and operators to map processes, data, exceptions and costs before suggesting tools.

  2. 02

    Choose where to start

    We prioritize an opportunity by expected return, feasibility and risk. We agree on responsibilities and how to measure results before starting.

  3. 03

    Put it to work

    We implement, monitor real usage and measure process changes before expanding the portfolio.

Governance from the first workflow

Frequently asked questions

Does AI create the collection?

It can support research, variations and documentation, but product direction and validation stay with the team. Initial workstreams are usually operational.

Can it connect to Linx or our current ERP?

Feasibility depends on available access. Controlled reading, exports and integration are assessed before selecting a solution.

How do you prevent unauthorized access to inventory and data?

We start with access profiles, read-only access where sufficient and deployment only in company-approved environments.